Gustavsberg
Gustavsberg Boro coffee cup and saucer
Gustavsberg Boro coffee cup and saucer
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A rare series of coffee cups called Boro from the famous Swedish kiln Gustavsberg. Boro is a limited edition model distributed as a novelty by Borohus, a Swedish housing manufacturer in the 1970s. It was distributed to Borohus' customers as a not-for-sale item, not for general circulation.
Boro's tableware series includes coffee cups, tea cups, bowls, Multiple sizes of plates were produced. The form of the cup and saucer follows the Gustavsberg form of the same period, and only the surface design is newly written. This cup has the same form as the Emma series, which was also produced in the 70's.
Since 1970, the Gustavsberg logo has been an anchor without a rope. I don't know the exact date of manufacture of the boro, but judging from the back stamp, it is believed to have been made in the 1970s due to the no-rope logo. (For more information on the logo, see this blog post → History of the Gustavsberg logo. )
Designed by the company's legendary designer, Stig Lindberg. Lindberg is a designer with an extremely wide range of expressions, from realistic designs to simple modern patterns like the Bertha series, and elaborate and surreal designs like the Eros series. common The characteristic of Ndberg's work is that the transfer paper with the same design pattern is enlarged or reduced according to the size and pasted.
On the other hand, the major feature of this Boro series is that a different transfer paper design is created for each piece of tableware. Each piece of tableware has a different scene, such as a plate that depicts a family living in a house, a bowl that depicts a scenic house without a portrait, and a teacup that depicts a happy couple. Although the Boro series is not for sale, you can see that a lot of effort was put into its creation.
This coffee cup is decorated with a heart-shaped wreath of plants and possibly lilies. About the sense of size Many Nordic vintage tableware are smaller than those used as coffee cups in Japan. This cup has a capacity of about 100ml and is perfect for drinking strong Nordic coffee.
■ Detailed specifications
Manufacturer: Gustavsberg / Gustavsberg Designer: Stig Lindberg / Stig Lindberg
Series name: Boro Age: 1970s Country of origin: Sweden Condition: ★★★★☆ (4: Good condition)
Light cutlery marks can be seen on the surface of the saucer, It is in beautiful condition with no cracks, chips, or intrusions. This product has multiple items in stock. All items will be sent in the same condition as the photos. If you would like to check individual conditions, please contact us via chat or email.
■ size
Cup width 8.5cm (including handle) Height 6.5cm Saucer diameter 13.8cm


















Stig Lindberg
Stig Lindberg (1916-1982)
Born in Umeå, the central city of northern Sweden. Hajime Stockholm Art University Konstfack ( Konstfack) to learn painting. In 1937, he joined the Gustavsberg company, where he gradually distinguished himself under the tutelage of his teacher, Wilhelm Koge. Twelve years later, in 1949, he succeeded Koge as an art director in charge of the design of the company.
Since then, Lindberg has released numerous works as a standard-bearer of Swedish modernism in the middle of the 20th century. The Gustavsberg workshop reached its peak in the era when Lindberg was active, and the works of that time are recognized as the work of the golden age called "mid-century" and have high value. Lindberg's workshop is called G-Studion (G Studio), and young designers are showing great skill, producing prominent artists such as Lisa Larson.
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About the size of the product
Product photos are close-ups so that you can see the condition well. Therefore, the actual product may appear smaller. The wooden spoon is for size comparison, not an accessory, and is 13 cm long.
about shipping cost
The shipping fee is a flat rate of 900 yen ( free shipping for purchases over 10,000 yen ).
*Shipping fee for Hokkaido and Okinawa is 1,400 yen (free shipping for purchases over 13,000 yen).
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